Primacy - Premium

Comfort-orientated line of luxury performance touring tyres to ensure you arrive safe and sound.

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Safe when new, safe when worn. 
Outstanding wet braking performance when new and when worn.

Latest Generation

Safe when new, safe when worn. 
Outstanding wet braking performance when new and when worn.

Recommended for EV

MICHELIN e.PRIMACY: for electric, hybrid or low fuel consumption vehicles.

Safety made to last, for journeys made to be explored

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