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MICHELIN Passion Archives

Motoring enthusiasts are well-known for their passion for all things automotive. Whether it is the latest car technologies, luxury cars, vintage cars or racing gear, people who love their machines love it all. We have curated a selection of videos, galleries and articles to take you into well-known events to live the world of motoring.

The Greatest All-American Cars


Michelin caught up with actor Eric Bana at the Australian MotoGP to talk bikes, cars and making genuine connections with fellow enthusiasts…

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Trackside with Eric Bana


Michelin caught up with actor Eric Bana at the Australian MotoGP to talk bikes, cars and making genuine connections with fellow enthusiasts…

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The story of Arch Motorcycle and Keanu Reeves


We caught up with Keanu Reeves and Gard Hollinger – the founders of Arch Motorcycle – at the Goodwood Festival of Speed to talk bikes, dreams, and obsession with detail…

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How F1 Tech is Redefining the Road Car


Ever since the first examples were built in 1950, the Formula One car has represented the very pinnacle of automotive engineering. Whether it’s materials, aerodynamics, engines, suspension, brakes or transmissions, the Formula One car has pioneered a huge number of technologies that have become common in road vehicles. Many are suited only to the fastest and most expensive hypercars, but others have already filtered down to family cars and superminis. Here’s how F1 tech is available for you to buy already – if your pockets are deep enough.

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